You made it here. Now we’re getting personal 😎
I’m not just a product designer who has done B2B SaaS launches (though yes, that is part of it ). What really drives me is figuring out how users understand and learn products, and making that process feel effortless.
Half my family are teachers, and I used to be an art tutor too. This teaching background shaped my fascination with how people learn new concepts. The same joy I felt when a student finally “got it” is the same joy I feel when users succeed with a product.
As a designer, my priority is turning complex information into something digestible and intuitive. Behind the scenes there may be business objectives, data, and complexity, but that is not the user’s problem. For them, it should feel just.. simple.
“People will remember how you made them feel.” I believe this applies to design too. Lately I have been drawn to creating experiences that leave a feeling, not just a function. Beyond seamless flows, I want to design interactions that connect emotionally and leave something memorable!
